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Truro fish restaurant Hooked! nets branded Williams fridge



Hooked! Restaurant & Bar in Truro, Cornwall, has won a Williams fridge after entering a competition on social media.


Specialising in fish, the Truro restaurant won a Williams Amber A135 cabinet, which they had wrapped in a cool white finish and Hooked!'s signature branding.


On winning the fridge, Rob Duncan, chef and manager at Hooked!, said: "We have been busier than ever this summer and realised that an additional fridge for the bar would make a lot of difference for the staff as well as the customers. So I thought I would try my luck with the competition.


"It was really exciting to win something, especially as it benefits the business."


The Williams refrigerator will mostly be used for chilling white wine glasses, as well as holding table water and condiments, saving staff a journey upstairs and allowing more time to serve customers.


In order to get its own striking branding onto the fridge, Hooked! opted to take advantage of Williams' Chameleon vinyl wrap service. Rob comments: "The design process was really easy and the finished product looks amazing. We all love the design and it's great that it can be seen by customers in the restaurant.”

A number of features have impressed Rob, who said this was his first Williams product.


"The cabinet is strong and robust, and is certainly an upgrade on our existing equipment in the kitchen.


"It's easy to use and has so far delivered a reliable and consistent performance. It's very compact and, with space being tight in our bar area, the fridge fits perfectly too.”


Commenting on why Williams ran the competition, Malcolm Harling, the company's sales and marketing director, said: "After a tough period for businesses and chefs, due to the pandemic, we wanted to give something back. The competition has been a great success and the finished product looks fantastic with the Hooked! branding.”